"The Cogency produced a highly effective social media campaign for us. Their work on our social channels was brilliant, making creative use of a tight brief. They were a pleasure to work with – responsive, flexible, and unfailingly cheerful.”
–
Sarah Gaventa | Director, The Illuminated River Foundation
“The key to The Cogency’s success is their ability to navigate complicated relationships and competing objectives (both creative and political) with tact and diplomacy to achieve successful outcomes.”
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Linda Bernhardt | Producer: Poppies Tour 14-18 NOW
“The Cogency deliver excellent value for money and has always gone above and beyond to make sure jobs are completed to a high standard, on time and in budget.”
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Lucy Perman | Executive Director CLEAN BREAK
"The Cogency’s passion and experience of arts and events marketing is clearly seen in their work. They have delivered consistently for 14-18 NOW, including a successful year-long campaign resulting in 11 marketing awards."
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Claire Eva | Brand & Communications Director 14-18 NOW
"The Cogency are a breath of fresh air. They care passionately about delivering against client objectives and have a wonderful diverse range of skills in their team."
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Christine Cort | Managing Director, MANCHESTER INTERNATIONAL FESTIVAL (MIF)
"The Cogency produced a highly effective social media campaign for us. Their work on our social channels was brilliant, making creative use of a tight brief. They were a pleasure to work with – responsive, flexible, and unfailingly cheerful.”
–
Sarah Gaventa | Director, The Illuminated River Foundation
“The key to The Cogency’s success is their ability to navigate complicated relationships and competing objectives (both creative and political) with tact and diplomacy to achieve successful outcomes.”
–
Linda Bernhardt | Producer: Poppies Tour 14-18 NOW
“The Cogency deliver excellent value for money and has always gone above and beyond to make sure jobs are completed to a high standard, on time and in budget.”
–
Lucy Perman | Executive Director CLEAN BREAK
"The Cogency’s passion and experience of arts and events marketing is clearly seen in their work. They have delivered consistently for 14-18 NOW, including a successful year-long campaign resulting in 11 marketing awards."
–
Claire Eva | Brand & Communications Director 14-18 NOW
"The Cogency are a breath of fresh air. They care passionately about delivering against client objectives and have a wonderful diverse range of skills in their team."
–
Christine Cort | Managing Director, MANCHESTER INTERNATIONAL FESTIVAL (MIF)
"The Cogency produced a highly effective social media campaign for us. Their work on our social channels was brilliant, making creative use of a tight brief. They were a pleasure to work with – responsive, flexible, and unfailingly cheerful.”
–
Sarah Gaventa | Director, The Illuminated River Foundation
What's new
Who we are
The Cogency is one of the UK’s leading cultural marketing and communications agencies, with over 20 years’ experience in delivering strategies and award-winning campaigns for a wide range of UK-wide organisations from sector support organisations, venues & festivals, museums & galleries, local authorities, and government organisations.
The team has a wealth of experience with complex projects involving multiple partners and stakeholders. We work on projects with a national and international reach – in terms of artists, scale, reputation and audiences and those that work with culture to develop a sense of place and community. Our work spans a wide range of artforms: from music, dance, theatre, visual art & installation, to film and outdoor arts.
We are experienced at integrating ourselves quickly and seamlessly with project teams and take a bespoke approach to building relationships with you, working in collaboration to understand your particular needs and circumstances in order to deliver on objectives and connect your work with audiences.
What we do
We have extensive experience in developing and executing integrated, end-to-end marketing campaigns for clients in the arts, cultural and heritage sectors. We work with you to deliver campaigns that meet strategic objectives whether that be to enhance brand awareness, achieve attendance and income targets or drive engagement.
To read about some of our recent and past campaigns visit the showcase.
We make sure you’re reaching and engaging the right online audiences, aligning your social media with your objectives. We deliver specific strategies for your social channels, advising and supporting internal teams. Or simply let us handle all day-to-day management and monitoring of your social media.
We approach relevant influencers to become your advocates, reaching the people who matter and generating authentic word of mouth recommendations. Our marketing tools allow us to identify specific influencers who are best placed to share key messaging with their online following.
We create compelling content, that improves engagement and brand awareness and tells your story. Our team can produce reels, graphics, TikToks, gifs and more. Looking for something extra? We work with a network of talented creatives including graphic designers, filmmakers, illustrators and animators.
Working with our trusted media buying partners across the UK, we can support your activity by planning and developing advertising campaigns to reach your target audiences. Your key content and messages are amplified through our strategic media planning, whether using print, digital, and/or out of home. Alongside our partners we will secure you access to the best deals and rates; and target your message to the right platform.
We support teams and individuals to achieve their potential, navigate change and find clarity during challenging times. Our Director, Janice, offers coaching for individuals and groups, and has acted as a mentor to many emerging cultural marketing professionals. Coaching techniques can also be combined with consultancy services to support teams and organisations to shape their ideas, understand their strengths and challenges and craft solutions.
Clients
Contact
Registered Office Address: Solar House – PF, 915 High Road, North Finchley, London, N12 8QJ